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   Future years are very sensitive for our financial system due to gradual entry of our country to world trade area and increasing of competitive pressures. Meanwhile, with attention to promote of privatization policies and increasing of customer’s recognition and expectation, the organizations need to enhance their basic capabilities and develop competitive advantage.

   Therefore, marketing activity as an effective strategic process play a vital role in mentioned fields. For achieving to efficient marketing goals, organization requires to analysis and understanding of markets, customers and competitors and using opportunities that created in the environment.  Furthermore, education and scientific advising is essential for marketing unit of organizations.

   The Marketing Financial Services Centre began its activities in 2009 with holding "the first international conference on banking services marketing". Noteworthy success of the conference and expressed interest by specialist, administrators and respected experts in this field upon the continuation of this conference and similar activities, were to lead development activities in the final conference statement which approved by audiences.

     While announcing the beginning the activities of FSM center in new structure, please be informed that, mentioned center intend to hold second International Conference on Financial Services Marketing in November 2010 in Tehran. This center would like to provide its scientific and specialized services regarding to financial service marketing such as publishing of financial marketing services books and booklets, specialized consulting, market research projects, workshops, specialty tours for banks, finance and credit institutions, insurance companies, stock agencies, customs and tax and investment companies through mutual cooperation and international partnerships with foreign professional centers.

    The Financial Service Marketing centre for achieving to above mentioned goals, welcome to support and encouragement of banks, insurance companies and other related institutions, and require the cooperation of masters, scholars, managers and experts for the possibility provision of qualitative and quantitative development of these services more than past. Accordingly, those interested can complete the application form to join the center total venerable colleagues.



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